88FortyOne

A modern fitness and lifestyle brand built around consistency, wellness, and intentional living through cohesive visual storytelling and creative direction.

Year

February 2026

Scope

Branding

Timeline

8 Weeks

Live project

Live project

88FortyOne — Fitness Brand Identity & Creative Direction

Developed the visual identity and creative direction for 88FortyOne, a modern fitness and lifestyle brand focused on sustainable wellness, strength, and intentional living. The project included brand strategy, visual design systems, social media creative, campaign direction, and digital brand assets designed to create a cohesive and elevated presence across platforms.

Have a project in mind?

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